JOB DESCRIPTION

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Job Description (JD)

Nama ProgramPerancangan & Pelaksanaan Pemasaran Digital [M731-001-4:2021]
Kod CUM731-001-4:2021-C06
CompetencyCore
Tajuk CUIMPLEMENT EMAIL MARKETING PLAN
Penerangan CUImplement Email marketing plan describes the activities involved to create campaigns that meet transactional, relational, and promotional campaign objectives.

The person who is competent in this CU should be able to prepare Email marketing customer list, plan Email marketing campaign content calendar, prepare Email marketing campaign plan, coordinate Email marketing campaign implementation, prepare Email paid advertisement campaign proposal and optimise Email marketing campaign performances.

The outcome of this CU is execution of Email marketing plan to achieve campaign objectives within the project scope according to timeline and budget.
Tempoh Latihan120
Objektif PembelajaranThe learning outcomes of this competency are to enable the trainees to prepare, implement and optimise email marketing performance.

Upon completion of this competency unit, trainees should be able to:
1. Prepare Email marketing customer list.
2. Plan Email marketing campaign content calendar.
3. Prepare Email marketing campaign plan.
4. Coordinate Email marketing campaign implementation.
5. Prepare Email paid advertisement campaign proposal.
6. Optimise Email marketing campaign performances.
Pra-SyaratNot Available.