JOB DESCRIPTION

Job Description (JD)

Nama ProgramPenyeliaan Terapi Estetik [MP-060-4:2013]
Kod CUMP-060-4:2013-C07
CompetencyCore
Tajuk CUAESTHETIC SALES AND MARKETING
Penerangan CUAesthetic Sales And Marketing competency unit is to market and sell the services and products offered at the salon. Through marketing activity the values and benefits of services and products will be communicated to the clients and sales will be actualised as per company business strategy.

The outcome of this competency unit is to improve the business performance and hence increase the company revenue.

The person who is competent in Aesthetic Sales And Marketing should be able to comprehend market segmentation, marketing strategies and budget allocation. She/he should be able to carry out market segmentation analysis, prepare sales and marketing plan, carry out sales and marketing programme, conduct services and product launching, evaluate sales and marketing programme performance and prepare sales and marketing performance report .
Tempoh Latihan150
Objektif PembelajaranThe person who is competent in this competency unit shall be able to improve the business performance and hence
increase the company revenue. Upon completion of this competency unit, trainees will be able to:-
· Carry out market segmentation analysis
· Prepare sales and marketing plan
· Carry out sales and marketing programme
· Conduct services and product launching
· Evaluate sales and marketing programme performance
· Prepare sales and marketing performance report
Pra-SyaratMP-060-4:2013-C02. MP-060-4:2013-C03, MP-060-4:2013-C04, MP-060-4:2013-C05