Job Description (JD)
| Nama Program | Pengurusan Taman Tema [HT-190-4:2012] |
|---|---|
| Kod CU | HT-190-4:2012-C04 |
| Competency | Core |
| Tajuk CU | THEME PARK ATTRACTION MARKETING IMPLEMENTATION |
| Penerangan CU | The CU title describes the competency in Theme Park Attraction Marketing And Implementation. He or she is the person responsible to implement and monitor on-site and on-line marketing and promotional activities. The person who is competent in this CU shall be able to analyze theme park attraction marketing plan, organize marketing tools development,organize site promotional activities, manage promotional events and coordinate on-line promotional activities. The outcome of this competency is to increase the number of visitors to theme park through clear, interesting and exciting promotional tools and activities in accordance to Park Procedure. |
| Tempoh Latihan | 160 |
| Objektif Pembelajaran | The person who is competent in this CU shall be increase the number of visitors to theme park through clear, interesting and exciting promotional tools and activities in accordance with Park Procedure. Upon completion of this competency unit, trainee will be able to:- • Analyze promotional and marketing requirements • Manage promotional material development • Manage site promotional events • Coordinate on-line promotional activities |
| Pra-Syarat | 0 |