Job Description (JD)
| Nama Program | Operasi Peruncitan (Bahagian) [DT-010-4:2014] |
|---|---|
| Kod CU | DT-010-4:2014-C04 |
| Competency | Core |
| Tajuk CU | VISUAL MERCHANDISING DISPLAY (VMD) MANAGEMENT |
| Penerangan CU | Visual Merchandising Display (VMD) management refers to the thematic calendar and profession of developing the floor plans and displays in order to maximise sales. Both goods and services can be displayed to highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase. Competent personal shall be able to evaluate Visual Merchandising Display (VMD) communication pack, plan Visual Merchandising Display (VMD) execution, coordinate Visual Merchandising Display (VMD) installation and monitor on-going Visual Merchandising Display (VMD) standard. Efficiency in managing Visual Merchandising Display (VMD) will maximise the space and functionality of stores. Utilization of advanced visual persuasion techniques will help shops drive forward the sale of certain items. |
| Tempoh Latihan | 136 |
| Objektif Pembelajaran | The person who is competent in this competency unit shall be able to take the strategic and managerial lead for visual merchandising projects, lead the creative process and using their expertise to maximise the space & functionality of stores and utilise advanced visual persuasion techniques to help shops drive forward the sale of certain items. Upon completion of this competency unit, trainees will be able to:- - Evaluate Visual Merchandising Display (VMD) communication pack - Plan Visual Merchandising Display (VMD) execution - Coordinate Visual Merchandising Display (VMD) installation - Monitor on-going Visual Merchandising Display (VMD) standard |
| Pra-Syarat | - |