Job Description (JD)
| Nama Program | PENYELIAAN JUALAN KENDERAAN [TP-312-3:2014] |
|---|---|
| Kod CU | TP-312-3:2014-C02 |
| Competency | Core |
| Tajuk CU | CUSTOMER RETENTION STRATEGY |
| Penerangan CU | Customer retention is the activity undertakes to prevent customers from defecting to alternative companies. Successful customer retention starts with the first contact and continues throughout the entire lifetime of the relationship. The person who is competent in customer retention strategic shall be able to develop customer retention strategy, plan customer retention strategy, and implement customer retention strategy. The outcome of this competency is to increase the lifespan of a customer. |
| Tempoh Latihan | 10 |
| Objektif Pembelajaran | The outcome of this competency is to increase the lifespan of a customer. The personnel who are to be competent in this competency must in prior have the following competencies: 1. Develop customer retention strategy. 2. Plan customer retention strategy. 3. Implement customer retention strategy. |
| Pra-Syarat | 0 |